>OK, so I’ve volunteered to teach my colleagues how to make their blog into something that people outside of RBU will want to read, but that also discusses what’s going on here. I also plan on showing them ways of getting it wider attention and readers. Obviously, nothing’s guaranteed, but I have some ideas.
On the writing front, they should talk about the specifics here but with the framework of the larger problems for higher education in general — especially public education. They won’t get readers and links — especially not from Inside Higher Ed — unless what they write speaks to a larger audience. And they should mix posts that speak to fellow academics and general audience readers.
On the marketing front, these are the ideas I have: register with technorati; read other blogs and comment on them; send an e-mail to the “Around the Web” editor at IHE when there’s a post they might be interested in; register with SiteMeter to see what traffic you are (or aren’t) getting; register with a local blog who collects Rust Belt blog links and categorizes them; create a blogroll (which may get the attention of those bloggers checking their links); and….um, what am I missing?
Does anyone have any other ideas?
It’s hard to grow a blog audience overnight, I know, but it’s worth a try getting some wider audience, I think. And also, once the trustees sign off on my tenure and it’s a done deal, I’ll link my colleagues’ blog here, so eventually they’ll have at least one link!
PS — I’ve told my colleagues that I have a blog, but I haven’t told them which one.